$28.95
The "YES M!CH!GAN" tourism campaign, launched in the 1980s, became a cultural touchstone for Michigan residents, largely due to its incredibly catchy jingle. Designed to boost tourism, the campaign successfully fostered state pride and highlighted Michigan's diverse attractions. The memorable jingle, created by Tom Anthony and Gavin Spencer, resonated deeply with the public, transforming a simple advertisement into a nostalgic symbol of Michigan's spirit during that era.
I am Michigan,
I am waves along an endless shore,
I am Michigan,
Where Great Lakes stretch forevermore,
And rivers flow and rivers fall,
Memories beckon one and all,
To Michigan.
This is what I am.
Yes, Michigan
The feelings forever, (REPEAT)
Beyond my forests, you will see,
My cities rise majestically.
I am Michigan,
Yes, Michigan,
The feelings forever,
Forever.
I am Michigan.
I am winter whites and summer blues,
I am Michigan.
I’m spring perfumes and Autumn hues.
Seasons past and yet to be,
Each brings something new to me,
To Michigan.
This is what I am.
Yes, Michigan
The feelings forever, (REPEAT)
I am playful days and peaceful nights,
I'm quiet towns and city lights,
I am Michigan.
Yes, Michigan,
The feelings forever.
Forever.
I am new,
But I am old.
Come and see my history unfold.
Feel the welcome, hear the call
Memories beckon one and all to
Michigan.
This is what I am.
Yes, Michigan
The feelings forever.
https://www.youtube.com/watch?v=EHCXcelqbtY
Hat Details:
• 100% cotton corduroy
• Unstructured, 6-panel, low-profile
• Cotton twill sweatband and taping
• 6 embroidered eyelets
• Adjustable strap with a gold-colored metal buckle
• Head circumference: 20″–22″ (50.8 cm–56 cm)
This product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!